{"id":4138,"date":"2023-01-11T13:43:03","date_gmt":"2023-01-11T12:43:03","guid":{"rendered":"https:\/\/www.onpoint.hr\/?p=4138"},"modified":"2024-01-24T15:41:17","modified_gmt":"2024-01-24T14:41:17","slug":"kako-odabrati-kvalitetnog-dizajnera","status":"publish","type":"post","link":"https:\/\/www.onpoint.hr\/en\/kako-odabrati-kvalitetnog-dizajnera\/","title":{"rendered":"Kako odabrati kvalitetnog dizajnera?"},"content":{"rendered":"\t\t
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Dobar dizajner je pedantan, zna \u0161to radi i ima odgovore na va\u0161a pitanja. Ho\u0107e li dizajner ispuniti va\u0161a o\u010dekivanja ovisi o va\u0161oj procjeni. Evo na \u0161to obratiti pa\u017enju.<\/p>

#<\/p>

Tri su glavne karakteristike koje trebate tra\u017eiti u dizajneru da budete \u00a0koliko-toliko sigurni da \u0107ete dobiti dobru uslugu. No, prije nego \u0161to po\u010dnete tra\u017eiti dizajnera bilo bi dobro da prvo znate \u0161to vam treba.<\/p>

S etabliranim dizajnerima vjerojatno ne\u0107e pogrije\u0161iti u smislu isporuke onoga \u0161to trebate, no iako tu postoji svojevrsna potvrda kvalitete, to ne zna\u010di da \u0107e vam takva suradnja u svim situacijama biti dobra ili donijeti ono \u0161to trebate \u2013 primjerice, za odre\u0111ene potrebe mo\u017ee se pokazati te\u0161kim za va\u0161 bud\u017eet.<\/p>

Ipak, kada su u pitanju va\u017ene stvari i ve\u0107i je naglasak da ono \u0161to trebate bude kreativno, nemojte \u0161tedjeti i uvijek provjerite portfolio<\/a> dizajnerovih radova, jer \u0107e vam on redovito dati dobar uvid u iskustvo, ali i stil konkretnog dizajnera.<\/p>

Op\u0107enito gledaju\u0107i, ako se fokusirate na 3 glavne karakteristike dizajnera i on ih ispunjava, sigurno se ne\u0107ete razo\u010darati. Radi se o pedantnosti, kreativnosti i znanju<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Dobar dizajner je pedantan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Pedantan dizajner zna\u010di da osim \u0161to pazi na svaku boju i crticu u svom radu, takav dizajner tako\u0111er pazi i je li sve jasno iskomunicirano te razmi\u0161lja o primjeni dizajna i predvi\u0111anju budu\u0107ih uporaba dizajna.<\/p>

Primjerice, recimo da ste od dizajnera naru\u010dili logotip. Ve\u0107ina dizajnera gotov logo \u0107e vam poslati u boji, te vjerojatno svijetlu i tamnu verziju. Me\u0111utim, pedantan dizajner \u0107e vam uz te formate poslati recimo i verzije s transparentnom pozadinom, kako biste logo mogli lako koristiti na raznim pozadinama \u2013 jer razmi\u0161lja kako \u0107ete koristiti taj logo.<\/p>

Tako\u0111er, pedantan dizajner redovito \u0107e napraviti dobro istra\u017eivanje teme prije nego prione na posao, pa \u0107ete tu i vrlo vjerojatnije dobiti ne\u0161to kreativniji dizajn.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Talentiran dizajner je kreativan dizajner<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Vizualne komunikacije zahtijevaju odre\u0111enu razinu, ako ne talenta, onda barem osje\u0107aja za to kako funkcionira ljudska percepcija i kako se komunikacija mo\u017ee uspje\u0161no preto\u010diti u ono \u0161to vidimo.<\/p>

Ako pregledom radova dizajnera vidite ne\u0161to \u0161to vam se svi\u0111a, \u010dak i ako ne znate za\u0161to vam se svi\u0111a, mo\u017eda se radi o dizajneru s kojim biste mogli dobro sura\u0111ivati.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Monotoni radovi istog dizajnera koji podsje\u0107aju jedni na druge (kada vam se \u010dini kao da su svi radovi \u201ena istu foru\u201c ili istog stila) obi\u010dno ukazuju na manjak kreativnosti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Dizajner koji zna za\u0161to<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Neki dizajneri prirodno su nadareni za smje\u0161taj elemenata. No, znamo da ni jedan talent ne mo\u017ee zamijeniti rad.<\/p>

\u201eZa\u0161to?\u201c je vrlo va\u017eno pitanje koje nas u svim aspektima \u017eivota mo\u017ee po\u0161tedjeti gubitaka i ulo\u017eenog truda. Ako u bilo \u010demu \u0161to radite nemate jasan odgovor za\u0161to to radite, velika je \u0161ansa da se va\u0161a ulaganja temelje na faktoru sre\u0107e. Iako je na lotu mogu\u0107e dobiti, znatno je izglednije da \u0107ete biti suo\u010deni s gubitkom.<\/p>

Ako va\u0161 dizajner nema argumentirani odgovor na pitanje za\u0161to ta boja, za\u0161to taj font, za\u0161to taj element na tom mjestu, zaklju\u010dak je isti. \u201eDobro izgleda\u201c ili \u201etako mi se svi\u0111a\u201c nije dobra argumentacija.<\/p>

Zapamtite da pla\u0107ate znanje, ne osobnu preferenciju. Naravno, vi svakako mo\u017eete izabrati da vam dizajner napravi to\u010dno ono \u0161to vi \u017eelite i \u0161to se vama svi\u0111a, me\u0111utim uzmite u obzir da ono \u0161to se vama svi\u0111a osobno mo\u017eda ne\u0107e polu\u010diti cilj kod va\u0161e publike \u2013 slu\u0161ajte svojeg dizajnera ako vidite da ima argumentirane savjete za vas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Dobar dizajner je pedantan, zna \u0161to radi i ima odgovore na va\u0161a pitanja. Ho\u0107e li dizajner ispuniti va\u0161a o\u010dekivanja ovisi o va\u0161oj […]<\/p>\n","protected":false},"author":2,"featured_media":4179,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[],"class_list":["post-4138","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-savjeti-hr"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/posts\/4138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/comments?post=4138"}],"version-history":[{"count":33,"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/posts\/4138\/revisions"}],"predecessor-version":[{"id":5969,"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/posts\/4138\/revisions\/5969"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/media\/4179"}],"wp:attachment":[{"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/media?parent=4138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/categories?post=4138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.onpoint.hr\/en\/wp-json\/wp\/v2\/tags?post=4138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}